Back in 2007, Jordan Brand released the Air Jordan 3 "Fire Red" colorway as a retro for the very first time and as one of the original colorways that Michael Jordan played in. The Fire Red Air Jordan 3 is the only colorway of the four original Jordan 3s that doesn’t use a cement grey Elephant Print. Instead, it features a darker color surrounding the toe and wrapping around the ankle and heel of Tinker Hatfield’s iconic design. The section under the laces is in cement grey, providing a contrast against the tumbled white leather of the upper. While purists might not prefer the "Jumpman Air" on the heel of the 2007 release, the demand from fans and sneaker enthusiasts was high, leading to a quick sellout. The Air Jordan 3 Retro "Fire Red" is a nostalgic piece that even casual basketball fans appreciate, reminding them of the glory days of MJ and the Chicago Bulls.