The Nike Air Max 90 South Beach was inspired by the atmosphere of Miami's coastal neighborhood of South Beach and was an addition to the Air Max series by Nike. The Nike Air Max 90's bright color scheme features shades of teal and pink, accented by hits of black and white, while the visible Air Sole unit in the heel provides cushioning and support. The upper of the shoe is made of lightweight and breathable mesh material to keep the foot cool. The Nike Air Max 90 South Beach was released on April 1, 2018, at a retail price of $110.