The Nike Air Max 1 Atmos Elephant was released as part of a collaboration between Nike and Japanese sneaker boutique, Atmos. Initially released in 2007 as part of the 'Zoo Pack' collection, it was later updated and re-released in 2017. The shoe features an elephant print pattern covering the mudguard and heel panel, complemented by a suede upper in a contrasting black and white color scheme that extends to the midsole and outer sole. Turquoise accents highlight the Air Max branding on the tongue and upper heel, as well as the Swoosh. The Nike Air Max 1 Atmos Elephant was released on March 18, 2017, with a retail price of $150.