The adidas Ultra Boost 3.0 Reigning Champ Grey features a collaborative design from adidas and Canadian brand Reigning Champ. This sneaker showcases light gray three stripe suede cages and a heel tab on a streaked Primeknit upper. It is decorated with branding details such as trefoil logos at the tongue and toe cup, Ultra Boost logos on the heel cup and under the tongue, and an RC emblem on the insole. A white Boost Tech midsole ensures comfort, paired with a Continental rubber outsole for excellent grip. It also has a reinforced heel counter for added stability and support. The sophisticated gray and aluminum tones create a sleek look. Initially released on April 7th, 2017, it retailed for $200.