The adidas Ultra Boost 5th Anniversary Black was released as a special celebration of five years since the silhouette first debuted. Designed for running, it features a knit upper with foam technology on the heels. It is predominantly black with silver/iron highlights on the three stripes located on the side panels. The midsole is white while the outsole is also black providing a contrasting effect. In terms of branding, the shoe has the ‘ultra boost’ label on the outer ankle as well as a prominent adidas logo on the tongue. The adidas Ultra Boost 5th Anniversary Black first debuted for retail on February 1st, 2018 at the price of $220. The Ultra Boost 4.0 'Anniversary', first released in 2013, makes its 2018 return with state-of-the-art technology that successfully updates its predecessor. It features a black and grey Primeknit upper with contrasting grey Three-Stripes branding on the side and yellow detailing on the tongue, insole, and lace tips. The model also boasts a Continental rubber outsole and a full-length Boost midsole.